Atlantic Marketing Company Blog
In 2021, a consistent trend we’ve seen is healthcare organizations investing in their digital presence. Not surprisingly, a new or Read more
All of a sudden, private equity advisory boards and in-house marketing teams find themselves needing to work together. In this Read more
I was recently asked by a marketer at a senior care provider (and prospective client) if they need PPC advertising. Read more
Let’s put things into context. The senior care vertical is poised to explode in the coming years. More than eight Read more
The web was a simpler business ten and twenty years ago. That's a refrain frequently heard in search engine optimization Read more
What is the most valuable asset of your company, the one you need to protect above all else? You might Read more
Who is the biggest influence in a child's life? Obviously, it's mom and dad, even though other influences are present Read more
The big picture for Google search is that it wants to understand and respond adequately to natural, normal, everyday human Read more
Nobody has to tell you that the higher ed marketing scene is competitive right now. Enrollment numbers are down, and Read more
Declines in student enrollment at universities, colleges, and other tertiary institutions are putting pressure on higher education marketers to deliver Read more
The home services industry is in a unique position regarding search engine optimization (SEO). It is dependent on Google almost Read more
These are strange times, and they keep getting stranger. A gaggle of politicians is moving to prevent universities from requiring Read more
We all have to face one sobering fact: We should have seen this coming. Even though the COVID-19 pandemic catalyzed Read more
In healthcare, the name of the game is reaching patients. Consistently and with purpose. In an increasingly noisy digital marketplace, Read more