We have to say it again: we miss Marshall McLuhan. His insights into how media, culture, and society all shape Read more

Like most concepts in modern digital marketing, brand ambassadors have a history going back to mid-20th-century media and beyond. In Read more

Up until just recently, the place you would look to find a local business is the phone book. Phone companies Read more

It’s 2020 and people are still talking about blogs. Some small business owners out there might wonder, "Isn't there any Read more

Out of all the mediums of advertising, online digital marketing is the cheapest per impression. That's because the Internet is Read more

Too often in the marketing business, you’ll have this scenario: you set up social media accounts for a business, organization, Read more

The online content marketing industry has passed the point where every search engine update was major news. Once upon a Read more

Hang onto your hat, because we're going to explore the wild and wacky world of personal injury lawyer advertising. First, Read more

In our legal marketing section, we’ve talked a great deal about the mechanics and logistics of marketing for legal firms. Read more

This is a time in history where the old saying is especially true: “tough times don’t last, but tough people Read more

5 Examples of Effective Legal Blogs

It’s surprising how many good legal blogs there are out there. Lawyers are one of the few professions where good Read more

Online advertising is vital for any business that wants to create awareness or sell its products online. The good news Read more

The American Bar Association’s Legal Technology Resource Center argues a strong case for the importance of digital marketing in its Read more

COVID-19 and stay-at-home orders have changed the way marketers do business, forcing us to be innovative in the ways that Read more

Given the current situation, it’s not surprising if your marketing campaigns suffer a blow. You may be experiencing decreased digital Read more

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