Social media -- something once thought of as a means of disconnecting people -- is now becoming one of the Read more

Part 1: How to Hire a Paid Search Company

When it comes to paid search companies -- there is no 'one size fits all' approach. Different businesses and clients Read more

Understanding Conversions in Google AdWords

Are you advertising on Google AdWords? If so, do you understand the difference in how conversions are reported? For anyone Read more

How to Implement Robots.txt on Your Site

Google’s search engine spider “Googlebot” crawls a site it accesses the Robots.txt to determine which URLs it is not allowed Read more

How Brand Storytelling Improves Sales and Audience Engagement

At the heart of internet marketing is the idea of storytelling. As is the case with any good storyteller, brands Read more

Going Dark on Facebook is Not a Bad Idea

Facebook is continuously changing its algorithm to level the playing field for online advertisers. Previously, Facebook and other social media Read more

Thinking Local for National Brands

In today’s consumer market, 85% of purchases happen within a 15-mile radius of the consumer’s home or place of work. Read more

Learning from Buzzfeed's Content Strategy

I will openly admit that I am a Buzzfeed addict. Now, as a child who dreamt of being a reporter Read more

SEO Makes the Phone Ring for Local Service Businesses

It is no secret that consumers rely on a Google search to find the businesses in their area that fill Read more

What Everyone Ought to Know About The Future of Search

TED (Technology, Entertainment, Design) talks are famous for bringing together key figures that are shaping the world’s future: and that’s Read more

Optimizing Your “About Us” Landing Page for Search Engines

As an experienced SEO Agency, we were recently asked, “how should you optimize your About Us page for search engines?” Read more

Why Nostalgia is Useful in Marketing

As Miley Cyrus displayed a new purpose for foam fingers, I, along with masses of millennials, had only turned on Read more

The Future of the Web

Part 1 The Internet of Things and Big Data In my hay days... long, long ago... I was the office Read more

The Role of Digital Marketing in the Automotive Industry

The automotive industry has departed from its notorious reluctance when it comes to emerging technologies, becoming a trendsetter for Read more

The Digital Apocalypse

Zombies have slowly but surely taken over our lives! Metaphorical zombies, that is. Now that the hit TV series “The Read more

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