Summary: You hear how powerful Facebook advertising campaigns can be, but maybe you’re not sure what that actually looks like in practice? We picked ten winning Facebook campaigns to show how higher ed marketing is done! Nobody has...
Summary: Is your social media presence feeling more like an absence? Are your Facebook ads sitting in the back of the class? Learn how to do more with your school's ad budget than just showing up for attendance. The...
7 Reasons You Should Hire an Agency to Manage Your Google and Facebook Ads Out of all the mediums of advertising, online digital marketing is the cheapest per impression. That's because the Internet is the cheapest form...
Online advertising is vital for any business that wants to create awareness and build their brand's reputation. The good news is that with the diversity of social media channels, it’s become faster and easier to reach the right audience...
Each and every day, roughly 1.3 billion people actively use Facebook – a statistic that honestly is beyond comprehension. Those daily users make up more than 66% of monthly active users, meaning that unlike other social networks where folks...
There’s been a lot of talk about the demise of Facebook. When Snapchat came along, “social media experts” remarked at how teens and young adults flocked to that app, and away from Facebook. Marketing on Facebook is useless, they...
Content is the lifeblood of effective Facebook advertising. If you want your Facebook ads to get clicks, and drive leads and sales to your business, you need to embrace content marketing. The truth is, Facebook advertising channel is a...
Regardless of the size of your restaurant or chain of restaurants, having Facebook and Instagram accounts are as important – if not more important – as having TV ads or sponsoring local events. Through incredible marketing tactics such as using...
Instagram may not be taking over the world, but it sure feels like it is. Instagram has become the place for “cool” brands to make a name for themselves. And when it comes to restaurants, if you’re not on Instagram,...
Introduced in 2015, Facebook’s Ad Relevance Score has successfully confounded marketers and advertisers for the last two years. But with the steady onslaught of Facebook Ads, and with News Feeds becoming more and more competitive, FB had to create some...
